
You may not realise it, but your business could benefit significantly from an in-depth packaging design process.
Packaging design is the development of a pack to meet its intended purpose. It should consider structure, materials, appearance, and usability. Good packaging design also considers what a business wants to achieve with a pack, such as preventing costly transit damage or attracting sales through branding and aesthetics.
At Suttons, we have an experienced, knowledgeable team of packaging designers and are one of the leading specialist packaging companies in the UK. We have full in-house design and prototyping facilities to design new packaging solutions within one week of receipt of your actual product.
Our in-house design and manufacture process works as follows:
Brief assessment
Our designers and product advisers fully assess your brief, specific products and application and discuss your goals for your packaging.
Packaging design
Our in-house team uses materials to create packaging designs using the minimum amount of materials.
Sample product
We create pre-production samples of your packaging (including foam and corrugated elements).
Product testing
If required, we can provide and manage testing of your packs to ISTA standards.
Graphic design
Following any required revisions, we can provide files for your branding or graphic design team/agency any additional required print and branding.
Manufacture
Once all agreed, we print, manufacture, and (if require) assemble your packaging before delivery to your business.
When you use our packaging design process, you can benefit from:

We assess your product, application, and packaging requirements before creating, prototyping, and testing a solution tailored to your specific needs.
Our team can design bespoke packaging for a wide range of products, using materials such as corrugated cardboard and protective foams to provide the right level of protection.
Yes, we can create pre-production samples, allowing you to review and test the packaging before it goes into manufacture.
Yes, we consider recyclable materials and material efficiency as basic requirements during the design process to create packaging that protects your products while supporting your sustainability goals.

Put simply, by working with us at Suttons Performance Packaging, you can expect a wealth of experience and benefits that directly impact the success of your operations:
Flexible volumes
Inventory management
Expert design and prototyping
Industry knowledge
Product protection
UK-wide delivery
Quality controlled
Dedicated support
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Send us a message
If your business needs protective packaging, we offer a range of cost-effective, stock or bespoke options that provide a tailored level of performance. Please get in touch to find out more and request a free quote.
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Our experts
The information on this page was written and checked by our team of packaging experts:
Technical Sales
David Prew
[email protected] | 01354 693 171
Quotes / Pricing
James Arran
[email protected] | 01354 691 859
Customer Service
Kay Goodman
[email protected] | 01354 691 853