As a start-up or growing company, you may find it challenging to source custom packaging for your small business.
Custom packaging for small businesses is typically cardboard or other packs personalised with branding, logos, or other design elements. However, custom packaging can also include bespoke sizing, tailored inserts, different structural designs and special features such as tear strips.
At Suttons Performance Packaging, we understand the challenges faced by small businesses. Our modern and flexible manufacturing site allows us to design, print, and supply bespoke packaging and inserts from volumes as low as 50 units (and in excess of many thousands, scaling as your company grows). We can also hold stock of your packaging, freeing up precious space at your business.
Stand out in competitive markets with custom packaging. Enhance your branding, boost customer loyalty, and optimise product protection all while reducing your costs.
Gaining a foothold in competitive markets can be challenging. Even selling on platforms such as Amazon, Etsy, or eBay is incredibly competitive. This is why your packaging should provide you with a competitive advantage.
Custom packaging for small businesses can help in many ways.
By adding your logo and branding, you can connect with customers, creating a brand experience that begins to foster loyalty. On a more practical level, printed packs also provide free advertising as they make their way through courier networks. You can also use print to drive customers to online platforms (QR codes, website links and social media handles).
However, we can also produce your custom packaging in bespoke sizes, minimising material use (and costs) while improving protection.
Depending on your application, your packaging can be manufactured using heavy-duty cardboard materials (such as double-wall cardboard boxes).
If you send the same product frequently, you can also specify protective inserts such as foam end caps or use foam lining or egg crate foam if you send varying items.
Alongside packaging testing, at Suttons Performance Packaging we can offer a wide range of additional services to benefit your business.
Ultimately, by choosing to use custom packaging for your small business, you can benefit from improved protection, a more professional appearance, more engaged customers, and lower long-term costs. Please speak to one of our experts to see exactly how we can help.